Director of Product Management (Registry)

Join Babylist, a leading consumer brand in the parenting space, as the Director of Product Management for the Registry. In this dual role, you will own the strategy, vision, and KPIs for the Registry experiences while also helping the company transition into AI-native product development. You will lead a team of 3-4 Product Managers and partner closely with stakeholders across the organization. This is an exciting opportunity to shape the future of Babylist and make a meaningful impact on millions of families.

• Establecer y mantener la estrategia, visión, KPIs y estándares de calidad para las experiencias de registro de Babylist.
• Dirigir y desarrollar un equipo de gerentes de producto, actuando como un jugador-entrenador y colaborando estrechamente con las partes interesadas en toda la organización.
• Contribuir a la estrategia de la empresa, utilizando la comunicación con ejecutivos y la empresa para influir en la dirección más allá de su propia área.
• You are a demonstrated company-level product leader with a track record of owning a complex consumer products end-to-end. You have held Principal/Director, Sr. Director PM or VP roles. You have done the work at meaningful scale and have the scar tissue to prove it
• Quality and craft as standards. You own the quality bar for Registry and the principles by which everyone else builds. You have sent teams back to the drawing board and killed features, and you know how to do it without breaking trust
• Technical fluency. You might have a CS degree or started your career as a developer. You might have been an early PM at an early-stage company, where the line between "product" and "build" was always blurry and you handled both. You might just have a portfolio of things you've built that demonstrate self-taught skills. The context matters less than what it taught you about feasibility, tradeoffs, and getting something real into the world
• People leadership. You have hired, coached, and developed PMs. You can build a team that operates a level above the company's average, and you can do it in a transition
• Clarity of thought. You communicate with extreme clarity that moves conversations forward fast. You don’t mistake collaboration for consensus – encouraging productive conflict and surfacing misalignment early
• Deep customer expertise. This is the irreplaceable PM contribution in a builder world, and it has to be a genuine strength. You know how to understand and co-create with users, and you bring deep curiosity and customer obsession into every decision. You bring concrete evidence (both qualitative and quantitative) into decisions. You solve root pain, not adjacent symptoms, and you create segmentation clarity rather than treating users as a monolith
• Force multiplier. You are a force multiplier. You bring sharp problem framing, tight scoping, and crisp communication that makes engineering and design faster — not slower
• Commercial ownership. You are fluent in the business. You read P&Ls, you can defend a unit economics model, and you understand how Registry monetizes through both 1P and 3P channels. You partner with finance and data without needing them to translate
• Adaptability to change. The next 18 months will not look like the last 18. You select for change, not against it. You are humble, low-ego, and biased toward action
• Strategic foresight. You see around corners. You can articulate where Registry should be in 6, 12, and 24 months, and you can define the path from here to there. You hold a strong, opinionated view of the product, and you know when to update it
• Outcome ownership. You don't celebrate shipping — you own impact. You design measurement into product thinking from day one, run hypothesis-driven experiments, and lead clean persist/pivot/stop decisions after launch based on evidence, not momentum
• You contribute as a peer builder. You stand up working prototypes to set vision, test ideas with real families, and pull the team's thinking forward. You are fluent enough in the stack to self-serve and contribute to the code when that’s the highest value use of your time. You’re driven to deliver the highest-impact work
• If you want to own a meaningful slice of a generational consumer brand, ship work that millions of families will use, and build with conviction at a company where speed and responsibility are not in tension but are the whole point — we would love to hear from you
• You are excited about the AI transformation, not anxious about it. You believe this is the most interesting moment in product careers in a decade, and you want to help shape what an AI-first product organization looks like — at Babylist and as a category
• You are AI-native and set the standard. You actively use LLMs and AI coding tools in your daily work — whatever gets you from customer opportunity to validated idea to business impact the fastest. You know how to decompose problems for AI agents, review and refine their output, and combine AI-driven speed with human judgment. Your use of AI tools isn't just for your own velocity — it raises the bar for the team and the function