Director of Product Management (Registry)

Join Babylist, a leading brand in the parenting space, as the Director of Product Management for our Registry. In this dual role, you will own the strategy, vision, KPIs, and quality bar for the Registry experiences while also helping the company transition into AI-native product development. You will lead a team of 3-4 Product Managers and partner closely with stakeholders across the organization. This is an opportunity to make a significant impact on the lives of growing families and shape the future of Babylist.

• Own the product strategy and KPIs for the Babylist Registry experiences end-to-end, including acquisition, registry build, gift giver conversion across 1P and 3P, and the core Babylist Shop funnel.
• Lead a team of 3–4 Product Managers, as a player-coach, and partner closely with stakeholders across the entire organization to drive product development and execution.
• Shape Babylist's company strategy by leveraging insights from the Registry to influence direction beyond your own surface.
• You are a demonstrated company-level product leader with a track record of owning a complex consumer products end-to-end. You have held Principal/Director, Sr. Director PM or VP roles. You have done the work at meaningful scale and have the scar tissue to prove it
• Technical fluency. You might have a CS degree or started your career as a developer. You might have been an early PM at an early-stage company, where the line between "product" and "build" was always blurry and you handled both
• You might just have a portfolio of things you've built that demonstrate self-taught skills. The context matters less than what it taught you about feasibility, tradeoffs, and getting something real into the world
• People leadership. You have hired, coached, and developed PMs. You can build a team that operates a level above the company's average, and you can do it in a transition
• You know how to decompose problems for AI agents, review and refine their output, and combine AI-driven speed with human judgment. Your use of AI tools isn't just for your own velocity — it raises the bar for the team and the function
• You are AI-native and set the standard. You actively use LLMs and AI coding tools in your daily work — whatever gets you from customer opportunity to validated idea to business impact the fastest
• You contribute as a peer builder. You stand up working prototypes to set vision, test ideas with real families, and pull the team's thinking forward. You are fluent enough in the stack to self-serve and contribute to the code when that’s the highest value use of your time. You’re driven to deliver the highest-impact work
• You are excited about the AI transformation, not anxious about it. You believe this is the most interesting moment in product careers in a decade, and you want to help shape what an AI-first product organization looks like — at Babylist and as a category
• If you want to own a meaningful slice of a generational consumer brand, ship work that millions of families will use, and build with conviction at a company where speed and responsibility are not in tension but are the whole point — we would love to hear from you