Assistant Vice President of Product Marketing

Join SentinelOne as the Assistant Vice President of Product Marketing. In this player-coach role, you will lead and develop a team of Product Marketing Managers, own the development and refinement of core product messaging, and engage with executive leadership to ensure alignment with go-to-market execution and the product roadmap. You will also be responsible for setting the strategic operating model for Core PMM, representing Core PMM in cross-functional planning, and owning the development of buyer-specific use cases and demo narratives.

• Lead and develop a high-performing team of product marketing managers, ensuring consistent quality and cadence across all areas of coverage.
• Own the development and continuous refinement of core product messaging, value propositions, and differentiation across the platform.
• Engage at the executive level with Product, Sales, and Marketing leadership to keep messaging and positioning tightly aligned with go-to-market execution.
• Experience managing a content pipeline that feeds directly into demand gen/campaigns, with an understanding of funnel mechanics
• Exceptional written communication, able to turn complex technical capability into a message a rep, an analyst, or a CISO will actually retain
• 12+ years in product marketing, with at least 3-5 years in a people leadership role managing PMM managers or senior ICs
• Deep fluency in the cybersecurity market and platform categories, with the credibility to go deep with both practitioners and executives
• Strong track record partnering with Product, Sales, and Marketing leadership to influence and align on joint outcomes
• Executive presence, comfortable representing Product Marketing in leadership forums and driving alignment across Product, Sales, and Marketing stakeholders
• Track record of owning product messaging at scale, from individual product narratives to platform-level positioning that ties them together into a common customer outcome
• Demonstrated ability to set team strategy and direction, and to personally jump into a messaging doc or demo script when the moment calls for it