← Back to job listings
OT
Senior Field Marketing Manager
Otter.ai · San Francisco, United States
About The Role
Join Otter, a leading company in the tech industry, as a Senior Field Marketing Manager. In this role, you will be responsible for managing our events strategy, including tradeshow sponsorships, field events, and our account-based marketing (ABM) motion. You will work closely with Sales and our Executive Team to connect field execution to pipeline outcomes and drive revenue growth. Additionally, you will lay the groundwork for Otter's inaugural user conference and measure the impact of field investment on pipeline creation and revenue.
- Gérer la stratégie d'événements, y compris les parrainages de salons professionnels, les événements sur le terrain et le mouvement ABM.
- Diriger l'exécution d'événements sur le terrain, y compris les tables rondes exécutives, les dîners sur le terrain et les événements organisés sur les marchés cibles.
- Travailler avec les ventes pour exécuter des programmes basés sur des comptes ciblant nos comptes les plus prioritaires.
- Can use data to make the case for where to invest and when to cut - connecting event spend to pipeline and bookings impact
- Earns Sales' trust by showing up with context, and delivering on follow-through
- Has run account-based programs targeting named accounts and can show how they move pipeline
- 5+ years in B2B field marketing or demand generation with direct ownership of event programs
- Has planned and executed owned events (hosted dinners, roundtables, or conferences) end-to-end
- Has managed tradeshow programs as a primary owner - including booth strategy, vendor negotiation, pre/post-event plays, and ROI accountability
- Strong project management instincts, and can run multiple programs simultaneously without dropping quality
- Works well in ambiguity and doesn't need a playbook to get started
This is an external listing. JobSpring does not represent or verify the employer. Report this listing
JobSpring