Marketing Analytics Senior Lead (Lifecycle)

Join Faire, a fast-growing marketplace, as a Marketing Analytics Senior Lead. In this high-impact role, you will own and evolve the analytics and measurement strategy for Lifecycle & CRM marketing. You will work at the intersection of Marketing, Product, Data Science, and Finance, influencing how and where marketing dollars are invested. Your work will directly shape how Faire drives sustainable, efficient growth across both the demand and supply sides of the marketplace.

• Posséder et faire évoluer la stratégie d'analyse et de mesure pour le marketing de cycle de vie et le CRM.
• Définir et faire évoluer les indicateurs clés de performance et les métriques de succès pour le marketing de cycle de vie.
• Diriger des efforts analytiques complexes et ambigus qui nécessitent un équilibre entre la performance à court terme et la valeur client à long terme.
• Deep expertise in marketing analytics, with strong experience in lifecycle/CRM measurement, experimentation, and ROI analysis
• Proven ability to own ambiguous, high‑stakes analytical problems end‑to‑end and drive them to clear business impact
• Exceptional analytical rigor — able to define metrics, size opportunities, and execute complex analyses independently
• Ability to lead through influence, operate autonomously, and thrive in a fast‑paced, evolving environment
• Strong business and product intuition, with the ability to connect analyses to broader company goals
• Advanced SQL proficiency; comfort working directly with large, imperfect datasets
• 8+ years of experience in analytics, strategy, consulting, investment banking, product analytics, or business operations at a high‑growth technology or marketplace company
• Strong understanding of attribution methodologies and causal inference tradeoffs in a marketing context
• Excellent communication and storytelling skills, with experience influencing senior leaders through data