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Manager of Communications (Advertising & B2B)
Snap Inc. · Santa Monica, United States
About The Role
Join Snap Inc. as the Manager of Communications (Advertising & B2B). In this role, you will be responsible for strengthening Snap's global narrative around small and medium-sized business advertisers and performance advertising solutions. You will lead external communications for Snap's SMB advertising business, identify and pitch strategic B2B stories, and support relevant product, agency, partnerships, and events communications. You will also drive thought leadership opportunities and external content, partner with various teams to ensure consistent messaging, and track communications impact.
- Develop and drive Snap’s SMB and performance advertising narrative, with a focus on increasing consideration and adoption of Snapchat among SMB marketers and broader performance advertisers.
- Lead external communications for Snap’s SMB advertising business and related performance priorities, including messaging, media strategy, spokesperson preparation, executive visibility, and thought leadership.
- Identify, pitch, and land stories across marketing, advertising, business, and technology media, including customer success stories, product launches, performance advertising narratives, and strategic stories that further Snap’s B2B narrative.
- We are seeking a communications leader with experience in the digital marketing space, strong media relations skills, experience supporting executive visibility, and the ability to collaborate with senior business executives
- Highly organized and able to manage competing deadlines from internal and external stakeholders
- Excellent written and verbal communication skills, with the ability to translate business and product priorities into clear external narratives
- Strong interest in and ability to quickly understand digital advertising, performance marketing, measurement, and the needs of small and medium-sized businesses and broader performance marketers
- Creative, resourceful, and hands-on team player who can develop strategy and execute the details in a fast-moving environment
- Experience supporting executive communications, thought leadership, speaking opportunities, and event-related communications
- Experience in B2B, technology, advertising, digital media, performance marketing, or related communications, with relevant relationships across marketing, advertising, technology, business, and/or trade media
- Strong media relations skills, including experience developing pitches, placing stories, preparing spokespeople, and handling reactive inquiries
- Experience in B2B, advertising, technology, performance marketing, SMB, or related communications
- 8+ years of experience in communications, public relations, corporate communications, marketing communications, or a related role
- Bachelor’s degree or equivalent years of experience
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