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Senior Marketing Scientist
Snap Inc. · Paris, France
About The Role
Join Snap Inc. as a Senior Marketing Scientist in the Data Science & Insights team. You will leverage massive data sets to deliver actionable insights that drive business value. Your primary focus will be on marketing effectiveness for Small and Medium Customers (SMC) through various strategies and analytics. You will work closely with Product and R&D teams, build measurement capability, and contribute to quarterly OKRs. Enjoy a comprehensive benefits package, including generous time off, medical coverage, and retirement plans.
- Be the primary driver of marketing effectiveness across a book of Small and Medium Customers (SMC) through a mix of learning-agenda strategies, experimental design, causal analytics, and ads efficacy solutions.
- Lead measurement, research, and learning plans for key verticals, in support of their media objectives and the long-term growth of the business.
- Work closely with Product and R&D teams to identify, prototype and scale new solutions or capabilities for the broader Marketing Science team.
- Ability to structure and conduct analyses to generate insight and recommendations
- A strong understanding of Snapchat and the digital advertising and measurement ecosystem
- Understanding of the vertical needs and ability to creatively apply measurement solutions and insights in a way that improves advertiser performance and the value-proposition of Snap
- Understanding of measurement concepts, solutions, and underlying statistical fundamentals leveraged in the ads efficacy and measurement ecosystem
- Proficiency with advanced analytical tools (e.g. SQL, R, SAS)
- Experience defining, developing, and leading projects across multiple cross-functional teams
- Ability to communicate effectively with senior and executive stakeholders internally and externally
- Experience with ads measurement
- 5+ years of advanced analytics and measurement experience within a technology company, media agency, consulting firm, advertiser, or research company
- Fluent profficiency in French language
- Bachelor’s degree in a quantitative or business field or equivalent years of experience
- Advanced degree in business, math, economics, engineering or a related field
- Direct work experience with top performance or brand advertisers
- Experience in negotiating and writing SOW and contracts from a preferred procurement perspective
- Experience building and influencing client or partner relationships
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