Vice President of Digital Marketing

Join SEON, a leading fraud prevention and AML compliance company, as the Vice President of Digital Marketing. In this role, you will transform our global B2B digital strategy, leveraging AI to enhance efficiency and personalization. You will lead a global team, utilize data-driven insights, and drive demand and awareness for SEON products and services. This position offers a hybrid working environment, employee stock ownership plan, private health insurance, and various learning and development opportunities.

• Architect a digital marketing engine that meets the current challenges and opportunities in digital marketing introduced by AI, and lead a global team to continuously improve on an education-led online strategy.
• Leverage AI technologies to generate insights and achieve the right level of personalization, at scale across digital assets that also support regional Account-Based Experience (ABX) strategies for high-value accounts.
• Transform existing B2B digital marketing strategy, leveraging AI to make existing channels more efficient in delivering top organic rankings or share of voice across modern search and generative AI discovery engines.
• Experience in Agile, Scrum, or Kanban are a plus
• Strong command of SaaS marketing and revenue metrics — pipeline, ARR, NRR, and conversion — with the ability to prioritize work and experiments based on impact
• 2+ years operating at VP level
• Proven experience applying Agile or Lean methodologies in non-engineering marketing teams, ideally in a fast-paced SaaS environment
• Demonstrated success deploying Account-Based Experience (ABX) and personalization programs for midmarket and enterprise segments
• Experience managing globally distributed teams and agency partners across time zones and cultures
• Exceptional cross-functional leadership and stakeholder management skills, with comfort working directly with senior executives and working cross-functionally across global and regional teams
• Proven experience leading B2B digital marketing at scale, with deep expertise in SEO/GEO, paid digital, web strategy, and AI utilization for efficiency, targeting and personalization
• Familiarity with AI tooling, marketing automation, and work-management platforms such as Jira, Asana, or similar