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Director of Marketing
InMobi · New York, United States
About The Role
Join InMobi, a leading technology company at the intersection of commerce and digital advertising. As the Director of Marketing, you will be responsible for developing and executing a comprehensive B2B marketing strategy across the US and EMEA markets. You will work closely with senior leadership and cross-functional teams to drive awareness, demand generation, and pipeline growth. This is a high-impact role that will have a significant impact on the organization's success.
- Définir et exécuter la stratégie marketing B2B holistique pour InMobi Group sur les marchés prioritaires mondiaux, en veillant à l'alignement avec les objectifs commerciaux.
- Servir de partenaire stratégique pour la direction, en collaborant avec le marketing produit, les ventes, et les équipes de direction pour assurer l'alignement et l'excellence de l'exécution.
- Architecturer et exécuter des stratégies de campagne B2B multicanaux pour générer des MQLs de haute qualité et accélérer le pipeline.
- A data-driven mindset with strong familiarity with analytics, attribution, and marketing performance tools — you use insights to inform strategy and optimize outcomes
- 10–15 years of B2B or enterprise marketing experience, ideally within high-growth tech, platform, or AI-driven businesses, with a demonstrated track record of driving measurable impact at scale
- Strong understanding of demand generation, brand storytelling, and integrated marketing — with demonstrated success driving MQL growth and delivering measurable pipeline impact
- Experience in AI-driven, commerce, or platform-led businesses is highly preferred
- Deep familiarity with the programmatic advertising ecosystem — including DSPs, SSPs, measurement, data, identity, and the evolving privacy landscape — is a strong advantage
- Strong project management skills with the ability to manage multiple workstreams, priorities, and stakeholders simultaneously in a fast-paced, high-growth environment
- Proven experience owning multi-channel enterprise marketing strategies across brand, content, demand generation, social, and events
- Exceptional storytelling and narrative development capabilities — you know how to distill complex, technical ideas into clear, compelling, and inspiring messages that resonate with enterprise audiences
- Proven ability to operate cross-functionally, building trusted relationships with senior leadership, GTM teams, and regional stakeholders across time zones; experience working with global teams across the US, EMEA, and APAC is a plus
- Strategic thinker with the ability to roll up your sleeves and execute — you're equally comfortable setting vision and getting things done
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