Head of Expansion Marketing

Join Omio as the Head of Expansion Marketing, where you will lead the marketing setup for our global expansion. You will work closely with Market and Expansion Leads to translate the business strategy into go-to-market and growth plans for each market. You will also manage the launch of new markets and be the point of contact for all marketing matters related to new markets. This role offers a range of benefits, including flexible work options, discounted gym memberships, and annual travel benefits.

• Lead the marketing setup for global expansion, translating business strategy into go-to-market and growth plans for each market.
• Collaborate with Market and Expansion Leads to develop and execute strategies for launching new markets, ensuring alignment with overall business goals.
• Manage the launch of new markets, serving as the point of contact for all marketing matters and coordinating efforts between local leads and the central marketing team.
• Being a quick learner and ambassador on AI marketing usage for scaling and automation
• Analytical, with a clear understanding of how to use research and KPIs to inform strategic priorities and campaign impact
• Having general expertise across multiple marketing channels but at least one channel with hands on proficiency
• Proven executional abilities in a fast-paced and dynamic environment
• Having skills to develop partnerships and growth hacking activities as well as local activation
• 7+ years marketing experience from various channels, running performance marketing, GTM, partnerships and growth marketing activities and CRM, globally or regionally or leading overall marketing for a specific market
• Fluent command of English and another language like Spanish, Portuguese, Japanese or Chinese, etc, is a plus
• Having a clear project management experience
• Strong communication skills with the ability to identify and collaborate with key cross-functional stakeholders