Director of Data Driven Sales & Customer Engagement (SME Europe)
Mastercard · Paris, France
About The Role
Join Mastercard as the Director of Data Driven Sales & Customer Engagement for SME Europe. In this strategic leadership role, you will transform our approach to data-driven sales, driving a culture of data-driven decision-making across the SME business. You will partner with various teams, including Data Science and Sales, to develop a joint Go-To-Market strategy and execute the data-driven sales strategy. You will also deliver executive-level management reports and insights, identify growth opportunities, and prepare for customer conversations. The ideal candidate will have a proven track record in Go-To-Market definition and execution, experience in data and data-led sales, and strong leadership and communication skills.
- Definir y ejecutar la estrategia de ventas impulsada por datos con un plan de ejecución claro para apoyar el crecimiento de las ventas de SME.
- Impulsar la adopción de información basada en datos dentro de los equipos de ventas y la dirección, incluyendo la organización y ejecución de capacitaciones, talleres y compartir mejores prácticas.
- Colaborar con la ciencia de datos para implementar y evolucionar la analítica de cartera impulsada por IA y automatizada con un valor cuantificable.
- Proven track record of Go-To-Market definition & execution with measurable results
- Experience with Business Intelligence tools (e.g., Power BI, Tableau). Programming and knowledge of advanced analytics techniques (machine learning, predictive modelling) is a plus however not a must
- Bachelor’s or Master’s degree in Business, Data Science, Analytics, Economics, or related field
- Significant experience working within SME or mid market business segments
- Experience in data and data-led sales
- Leadership & Influence: Drive change across functions and stakeholders
- Communication: Simplify complex data into compelling narratives
- Execution Focus: Deliver actionable outcomes in fast paced environments
- Analytical Excellence: Advanced skills in data interpretation and storytelling
- Strategic Thinking: Ability to link data insights to business outcomes
- Commercial Acumen: Translate insights into revenue-generating initiatives
- Team Player: Embrace the Mastercard Way
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