Senior Specialist (Marketing)

Join our Global B2B and Product Marketing team as a Senior Specialist focused on product marketing for Consumer Products. You will collaborate with global product teams and marketing and communications teams to execute marketing strategies and deliver assets that support go-to-market plans. Your responsibilities will include developing differentiated positioning and value propositions, creating high-impact content, supporting activation initiatives, and managing marketing budgets. You will report to the Director of Global Product Marketing for Consumer Products.

• Collaborate with global product teams to execute marketing strategies and deliver assets that support go-to-market plans.
• Drive propositions within the Consumer Products business, focusing on debit, prepaid, financial inclusion, and sustainability.
• Develop differentiated positioning and value propositions grounded in customer needs, and create high-impact content to enable regional and local sales and marketing.
• Experience working closely with product teams across the full lifecycle, from concept through launch and activation
• Experience developing scalable global strategies and assets, while ensuring relevance and adaptability across diverse local markets
• Proven ability to influence and align senior stakeholders across Product, Marketing, and regional teams, operating effectively without direct authority
• Culturally aware, with experience working across diverse, global teams and markets
• Bachelor’s degree required
• Strategic thinker with strong judgment and a structured approach to simplifying complexity into clear, actionable narratives and marketing outputs
• Data-driven mindset, leveraging insights, market trends, and performance metrics to inform decisions and continuously improve outcomes
• Deep product marketing expertise, including positioning, value proposition development, and end-to-end go-to-market execution for complex solutions
• Strong commercial mindset, with a focus on driving measurable business impact, adoption, and growth across markets
• Highly effective collaborator with strong communication skills and the ability to build trusted relationships across functions and geographies
• Self-starter with strong ownership, able to manage complex, multi-market initiatives with clear prioritization and disciplined follow-through
• Excellent storyteller and content strategist, able to translate complex or technical concepts into clear, compelling, customer-centric messaging
• Comfortable operating in fast-paced, evolving environments, managing ambiguity, competing priorities, and tight timelines
• Experience in payments, fintech, or related industries (e.g., merchants, acquirers, payment facilitators, developers)
• Familiarity with emerging technologies such as blockchain, digital assets, and open banking