Senior Vice President of Marketing

Join Chip, a fast-growing fintech company, as the Senior Vice President of Marketing. In this leadership role, you will oversee the entire marketing function, including growth and paid acquisition, CRM and lifecycle, brand and creative, content, social and PR, and marketing measurement. You will work closely with the CMO, making key decisions on channel mix, spend phasing, creative production, and team structure. You will also be responsible for scaling acquisition channels, building brand awareness, leading CRM and lifecycle, and coaching and developing a high-potential team. This is a full-time position with a hybrid working model and a range of benefits.

• Lead and manage Chip's full marketing function, including growth and paid acquisition, CRM and lifecycle, brand and creative, content, social and PR, and marketing measurement.
• Own the growth engine, including paid social, price-comparison and rate strategy, referrals, and new channel development, with a clear mandate to diversify it.
• Build brand awareness through a cohesive strategy underpinned by strong economics, including landing the Channel 4 partnership with proper measurement behind it.
• You know FCA financial promotions and Consumer Duty, and see them as central to the job
• You’ve built and led multi-disciplinary teams, and turned talented-but-young functions into reliable ones
• A leader who takes ownership — and who is energised by a real problem, not a finished one
• You’re genuinely full-funnel — fluent in brand, performance and lifecycle, and sceptical of anyone who treats them as separate religions
• You’re numerate to your core — CAC, LTV, payback, contribution margin and incrementality are how you think, not vocabulary you’ve learned
• Are already using AI seriously in how your team works — creative production, lifecycle, analysis
• You’re comfortable with pace, ambiguity and scrutiny — including owning the numbers in front of an exec team and board
• Have worked with media-for-equity or major broadcaster partnerships
• Know the price-comparison and rate-led savings acquisition world first-hand
• You’ve operated at CMO or SVP level in consumer fintech, or a comparable regulated consumer business
• Have marketed investment, pension or wealth products specifically
• You want genuine authority and accountability — this role exists to run the function, not to shadow it
• You’ve scaled paid acquisition channels and know what it takes to make them predictable, not just promising
• Have taken a challenger brand from functional to famous
• You’ve run brand campaigns — ideally TV — and can hold creative work to a high standard while keeping it accountable to commercial outcomes