Marketing Operations Manager

Join Coast's Revenue Operations team as an AI-first Marketing Operations & Performance Manager. In this role, you will build the operating system behind a high-performing marketing organization, connecting marketing activity to revenue and scaling without adding headcount. You will own the measurement of marketing's impact, improve data quality and reporting, and establish Marketing's performance operating system. You will also run the operational backbone of our events motion and deploy AI agents and automation to replace manual workflows.

• Establish a trusted attribution framework that aligns Marketing, Revenue Operations, and Finance on how marketing influences pipeline and EPV.
• Build the executive reporting and business review cadence that gives leadership a trusted view of marketing's contribution to pipeline and EPV.
• Identify and automate high-volume marketing workflows using AI, transforming Marketing Operations into an AI-first function.
• This is not a campaign-execution, CRM-admin, or list-management role. It’s for someone who treats AI, automation, and data as force multipliers, defaults to asking “can this be automated?”, and would rather build a system than maintain a spreadsheet
• Deep experience with attribution, funnel analytics, and performance reporting, including dashboards and executive reporting that drove real business decisions
• New York City based; able to be in-office 3–4 days per week
• An AI-first operator who actively uses AI to generate insights, automate workflows, and challenge manual ways of working
• A track record of leading complex, technical, cross-functional initiatives from concept through execution, and of navigating ambiguity to drive outcomes
• Salesforce expertise is required. You should also be comfortable across the rest of our modern GTM stack: Sigma, Braze, Google Analytics, ChiliPiper, Clay, ZoomInfo, Outreach, Smartlead, Unify, Grain, Notion, WordPress, Riverside, and PartnerStack
• 4–8 years in Marketing Operations, Revenue Operations, Growth Operations, or Performance Marketing — in a role where you owned measurement, not just execution
• Strong analytical thinking paired with operational execution — you can both find the insight and ship the system behind it