Partner Program Manager

Join Sonar as a Partner Program Manager, where you will design and manage our tiered partner program, collaborate with various teams for partner enablement, and oversee the Partner Relationship Management platform. You will also partner with Product Marketing for ecosystem marketing, track performance analytics, and create gamification incentives. Enjoy benefits such as a 401K plan, healthcare coverage, life and disability insurance, pet insurance, and generous time off.

• Architect and maintain a tiered partner program, transitioning from traditional volume-based metrics to a value-added system.
• Collaborate with the Enablement team and Engineering/Services teams to create technical and sales onboarding paths, service creation, and certification tracks.
• Design and manage referral fees, co-marketing funds (MDF), and performance-based rebates that align with our strategic goals.
• We need someone who understands the partner journey and can build a value-based program that rewards technical excellence, brand awareness, community contribution, and services depth as much as it rewards revenue
• Experience: 5+ years in Channel/Partner Program Management within the SaaS vendor. Experience with Developer Tools space (e.g., Cloud, DevOps, Security, or Data) and advantage
• External Communication: A key resource and thought leader for the Sonar program, confidently presenting and articulating the Partner Program to essential partners, and offering necessary support
• Systems Fluency: Proficiency with Salesforce and PRM tools (e.g., Impartner, Channel Mechanics Allbound, etc)
• Operational Mindset: Experience building or managing a value-based loyalty/incentive system is a massive plus
• Internal Communication: While technical expertise isn't a requirement, you will need to comfortably navigate Sonar's internal ecosystem and collaborate with key stakeholders to guarantee company-wide participation in the program