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CY
Brand Copywriter & Narrative Strategist
Cyera · New York, United States
About The Role
Join Cyera, a leading data security company, as a Brand Copywriter & Narrative Strategist. In this role, you will shape the market's understanding of Cyera, data security, and the future of AI-era data protection. You will develop and scale narratives that differentiate Cyera, simplify complex concepts, and create emotional resonance with various stakeholders. You will work closely with executives, product marketing, demand generation, design, customer marketing, and communications teams to ensure a consistent and distinctive brand voice across all external communications.
- Develop and scale narratives that differentiate Cyera, simplify complex concepts, and create emotional resonance with customers, prospects, analysts, media, investors, and employees.
- Write and edit a variety of content, including website and landing page copy, brand campaigns, product launch messaging, customer stories, video scripts, event content, and thought leadership.
- Collaborate with executives, product marketing, demand generation, design, customer marketing, and communications teams to ensure every Cyera story feels distinctive, memorable, and unmistakably Cyera.
- This is an ideal role for someone who loves turning technical complexity into compelling stories and wants to help define a category at one of the most important moments in cybersecurity
- Exceptional writing and editing skills with a portfolio demonstrating strategic storytelling
- Ability to manage multiple projects in a fast-paced, high-growth environment
- Strong interviewing skills and ability to extract insights from technical and business stakeholders
- Experience developing messaging frameworks, positioning, and executive thought leadership
- Ability to synthesize complex technical concepts into concise, compelling narratives
- 5–8+ years of experience in brand storytelling, copywriting, content strategy, product marketing, journalism, communications, or related fields
- Experience writing for B2B technology companies, preferably cybersecurity, cloud, AI, data, or enterprise software
- Experience developing keynote presentations and conference narratives
- Familiarity with analyst relations and media storytelling
- Background in journalism, editorial, agency strategy, or content leadership
- Experience supporting founder-led brands and executive visibility programs
- Experience in cybersecurity or data security
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