Retail Digital Marketing Manager

Join Skylight as a Retail Digital Marketing Manager, where you will be responsible for optimizing our presence across key retail platforms such as Walmart, Target, and Costco. You will lead digital merchandising, retail media strategy, and on-site conversion tactics, working closely with Sales, Growth, Creative, and Analytics teams. This high-impact role requires a highly analytical and execution-focused digital marketer with experience in eCommerce, digital marketing, retail media, or shopper marketing. Enjoy the benefits of remote work, health insurance, 401k, and a fun and collaborative culture.

• Optimizing Skylight’s presence across retailer websites, leading digital merchandising, retail media strategy, and on-site conversion tactics.
• Managing and optimizing retail media investments across platforms such as Walmart Connect, Target Roundel, and Best Buy Ads to drive traffic and sales.
• Collaborating with Sales, Growth, Creative, and Analytics to ensure every digital shelf is best-in-class and built to scale.
• This role is ideal for a highly analytical and execution-focused digital marketer who understands how to drive conversion, visibility, and growth within retailer ecosystems
• Understanding of digital merchandising fundamentals, including PDP optimization, content strategy, ratings & reviews, and search ranking factor
• Ability to thrive in a fast-paced environment and can balance strategic thinking with hands-on execution
• Experience managing cross-functional initiatives with Sales, Creative, and Analytics teams
• 4–6+ years of experience in eCommerce, digital marketing, retail media, or shopper marketing—preferably with hands-on experience managing <retailer.com> channels
• Clear communication skills and ability to translate data into compelling insights and recommendations
• Deep expertise in retail media platforms such as Walmart Connect, Target Roundel, and/or Best Buy Ads
• Comfortable owning budgets and optimizing spend based on performance and business priorities
• Highly data-driven, with strong experience analyzing performance metrics like conversion rate, ROAS, share of search, and digital shelf health