GTM Strategy (Founding)

Join Pallet, a high-growth startup, as a founding member of our go-to-market strategy team. In this generalist role, you'll work across multiple functions, including product, sales, marketing, partnerships, and strategy. You'll help identify opportunities, drive execution, and solve complex business problems. Your responsibilities will include developing market positioning, leading product launches, creating sales enablement materials, designing growth initiatives, evaluating strategic partnerships, analyzing data for insights, and improving operational processes. This is a remote position with a range of benefits, including flexible PTO, health insurance, and equity for all staff.

• Partner with leadership to identify and execute high-priority GTM initiatives, including product launches and growth initiatives.
• Develop and refine Pallet's market positioning, messaging, and customer narratives, and create sales enablement materials.
• Analyze sales calls, customer feedback, pipeline data, and product usage to uncover insights and improve GTM performance.
• 3+ years of experience in consulting, investment banking, private equity, corporate strategy, business operations, growth, or strategy & operations at a high-growth startup
• Strong ownership mentality and willingness to execute at both strategic and tactical levels
• Experience using AI tools for research, analysis, workflow automation, or content creation
• Comfort working with data from CRM, analytics, product, or sales systems
• Ability to operate effectively in ambiguous, fast-changing environments
• Strong written and verbal communication skills with the ability to simplify complex concepts
• Exceptional analytical and structured problem-solving skills
• Experience in growth, product marketing, partnerships, business operations, or revenue operations
• Familiarity with B2B SaaS and enterprise sales motions
• Experience building processes from scratch in an early-stage company
• Experience working directly with sales teams and customer-facing functions