Marketing Manager, FT Academy

Join the Financial Times, a leading global news organization, as a Marketing Manager for FT Academy. In this role, you will plan, deliver, and optimize integrated marketing campaigns, manage marketing operations, analyze data, and oversee content and digital experience. You will work closely with various teams and external partners to drive awareness, lead generation, enrollment, and customer engagement. The position offers a hybrid working model and a range of benefits.

• Plan, deliver, and optimize integrated marketing campaigns across the FT Academy portfolio, including flagship programs.
• Lead the execution of marketing campaigns within Bloomreach, including audience segmentation, campaign builds, and automated customer journeys.
• Monitor campaign performance against agreed benchmarks and commercial objectives, producing regular reports and dashboards.