Staff Data Scientist

Join Warby Parker as a Staff Data Scientist, where you will shape marketing measurement and experimentation in partnership with the Growth Marketing Organization. You will own the strategy and vision for Advanced Analytics and Marketing Data Science, driving best practices and translating insights into actionable budget allocation recommendations. You will collaborate closely with the Growth Marketing Organization to design, implement, and maintain advanced measurement frameworks, lead the development of incrementality measurement frameworks, and provide technical and thought leadership in the Marketing Data Science and Advanced Analytics domains.

• Collaborate closely with the Growth Marketing Organization to design, implement, and maintain advanced measurement frameworks, including Media Mix Modeling (MMM) and multi-touch attribution models.
• Lead the development of Warby Parker's incrementality measurement framework across paid channels using geo experiments, conversion lift studies, and causal inference.
• Provide technical and thought leadership in the Marketing Data Science and Advanced Analytics domains, championing methodology standards.
• Expert-level understanding of Media Mix Modeling (MMM), Multi-Touch Attribution (MTA), and marketing measurement methodologies
• Confident communicator (in writing and in person) with excellent listening skills
• Someone who works proactively and effectively with people of various skill sets
• Backed by 7+ years of relevant experience in data science and marketing measurement
• Experience in an omni-channel retailer
• Experience in a HIPAA covered organization