Senior Executive

Marketing Planning & Communication - Assist in preparing marketing & branding objectives to increase overall brand awareness and top of the mind recall - Provide support in website enhancements including timely approvals of blogs and updates of overall content - Collate data and information shared by cross functional teams to assist in larger marketing activities - Assist marketing manager in executing advertising campaigns, brand promotion activities - Assist in managing all aspects of offline events and various stakeholder outreach programs - Analyze social media and consumer trends to suggest changes in marketing strategies and activities - Ensure timely dissemination of marketing collaterals for various digital platforms including daily/weekly/monthly social media calendar as per the marketing strategy curated by the marketing managers. Management of internal & external stakeholders - Assist in collaborating with cross functional teams to develop strategic and tactical campaigns - Collaborate with larger marketing team to maintain relationship with various external stakeholders and vendors to ensure smooth marketing operations - Work closely with the team to align finance and operations to settle vendor payments and onboarding new vendors in the system. Reporting & MIS - Ensure regular monitoring and reporting of competitor activities, website content check, event checklist and adherence of content calendar on social media platforms - Assist marketing manager in maintaining reports on team finance and payments for external stakeholders