海外公关经理/高级经理（PR Manager / Senior Manager）

岗位职责 / Key Responsibilities ●负责本地线上品牌传播策略制定与执行，提升品牌在中东地区的认知度与美誉度； ●.统筹社交媒体平台（如 Instagram、TikTok、YouTube、LinkedIn、Facebook 等）内容策划、日常运营与增长； ●策划并执行线上市场活动、创意短视频、互动话题、品牌联动等内容，吸引本地用户关注与参与； ●对接创意设计团队与内容制作方，确保社交内容符合品牌视觉与调性； ●分析社交媒体运营数据，定期输出分析报告并优化内容策略； ●探索与本地KOL、车评人、媒体、汽车生活方式类博主的合作机会，提升线上曝光度； ●协助区域市场部开展线下活动的线上曝光，如车展、新车发布、试驾会等； 、公关、传播或数字营销相关经验，具备本地市场线上营销实操经验； ●熟悉社交媒体生态，对短视频、社群运营、线上传播趋势敏感； ●有扎实的内容策划能力和创意思维，具备英文内容写作与本地化能力； ●能熟练使用常用社交媒体管理工具与基础设计软件（如 Canva、CapCut、Meta Suite 等）； ●英语流利； Job Responsibilities/Key Responsibilities Responsible for formulating and executing local online brand communication strategies to enhance brand awareness and reputation in the Middle East region; ●. Coordinate content planning, daily operations, and growth for social media platforms such as Instagram, TikTok, YouTube, LinkedIn, Facebook, etc; Plan and execute online marketing activities, creative short videos, interactive topics, brand linkage, and other content to attract local users' attention and participation; ● Coordinate with creative design teams and content producers to ensure that social content conforms to the brand's visual and tone; Analyze social media operation data, regularly output analysis reports, and optimize content strategies; Explore opportunities for collaboration with local KOLs, car reviewers, media, and automotive lifestyle bloggers to increase online exposure; Assist the regional marketing department in conducting online exposure for offline activities, such as car shows, new car launches, test drive events, etc; Experience in public relations, communication, or digital marketing, with practical experience in online marketing in the local market; Familiar with the social media ecosystem, sensitive to short videos, community operations, and online communication trends; Have solid content planning skills and creative thinking, as well as English content writing and localization abilities; Proficient in using commonly used social media management tools and basic design software (such as Canva, CapCut, Meta Suite, etc.); Fluent in English;