海外零售经理/高级经理（Retail Manager / Senior Manager）

核心职责 1.零售体系建设，线索管理流程优化和提升。制定并推动区域零售标准与流程（展厅、试驾、交付、售后衔接）。 2.优化和提升经销商的线索管理能力，提升门店线索邀约到店能力，试驾率和到店成交率。推进厂家零售政策在经销商端落地执行 3.经销商运营管理，指导经销商提升终端销售与运营效率。，定期开展经销商经营诊断与辅导。跟进经销商KPI完成情况。 4.销售支持与赋能，推动终端销售工具、话术及流程标准化。协同市场部推进促销活动执行。支持重点项目与大客户销售。 5.客户体验与满意度管理，监督客户体验标准执行情况。跟进投诉处理与改善措施。提升CSI/NPS等关键指标。 6.数据分析与汇报，分析零售数据、库存周转率、转化率等指标。定期向总部/区域汇报经营表现。 任职资格 1.本科及以上学历，市场营销、工商管理相关专业优先。 2. 5年以上汽车行业销售/零售管理经验，具备区域销售管理经验和门店管理经验优先。 3.熟悉中东市场经销商体系与文化环境。 4.具备较强的数据分析与沟通能力。 5.英语熟练。 Core responsibilities 1. Construction of retail system, optimization and improvement of lead management process. Develop and promote regional retail standards and processes (showroom, test drive, delivery, after-sales connection). 2. Optimize and enhance dealers' lead management capabilities, improve store lead invitation to store capabilities, test drive rates, and in store transaction rates. Promote the implementation of manufacturer retail policies on the dealer end 3. Dealer operation management, guiding dealers to improve terminal sales and operational efficiency. Regularly conduct dealer operation diagnosis and coaching. Follow up on the completion status of dealer KPIs. 4. Sales support and empowerment, promoting standardization of terminal sales tools, scripts, and processes. Collaborate with the marketing department to promote the execution of promotional activities. Support key projects and sales to major clients. 5. Customer experience and satisfaction management, supervise the implementation of customer experience standards. Follow up on complaint handling and improvement measures. Improve key indicators such as CSI/NPS. 6. Data analysis and reporting, analyzing retail data, inventory turnover rate, conversion rate and other indicators. Regularly report business performance to headquarters/regions. Qualification 1. Bachelor's degree or above, with a preference for majors in marketing or business administration. 2. More than 5 years of sales/retail management experience in the automotive industry, with priority given to regional sales management experience and store management experience. 3. Familiar with the dealer system and cultural environment in the Middle East market. 4. Possess strong data analysis and communication skills. 5. Proficient in English.