Marcom Trainee 市场传讯部实习生

帮助制作市场推广活动材料，收集信息资料（如小册子、宣传材料等）。准备、编辑信件、邀请函、每月和季度的媒体简报。每周监控并更新官网内容并保证其准确性。酒店官方社交媒体的监测及维护。协助处理媒体的拍照需求，当市场传讯经理不在时，能协助市场传讯总监处理日常工作。帮助监控媒体报道和其他竞争对手的信息，找出潜在的问题或业务的机会。支持媒体关系外联工作和其他活动，以加强酒店在社会上声誉和形象。协调媒体的访问，包括预订、特殊要求安排和用餐等。文件和更新媒体数据库，及市场部文档等。Assist in developing marketing materials and assemble information packages (e.g., brochures, promotional materials, maps) for promotional events, property tours, and conferences. Prepare or edit letters, invitations, monthly and quarterly press reports. Make updates to property website and monitor website for accuracy on a weekly basis. Handle magazine photo shoots on property. When marketing communications manager is not available, response to all daily general business. Help to monitor media coverage and other external factors to identify potential or actual problem areas and opportunities. Support media relations outreach efforts and other activities to bolster the property's reputation and image in the community. Coordinate on-property visits from media, including reservations, amenities, special requests, and dining. File and update press database, digital library, and press clippings.