AM/DM - New Product Development & Sales

AM/DM - New Product Development & Sales

About NowPurchase

Building the future of Metal Manufacturing!

NowPurchase is transforming the

$140B metal manufacturing industry

the backbone of infrastructure, transportation, and industrial growth. We are building Indias most trusted digital procurement platform for metal manufacturers while creating an operating system that makes procurement

smarter, faster, and autonomous.

We are a growing team of

150+ professionals

with a strong PAN India presence, supported by 2 registered offices, 7 warehouses, and 2 Processing unit centers, enabling seamless nationwide operations.

Having worked with

250+ foundries

across India, we’re now scaling aggressively—across regions, products, and value-added solutions. Our momentum has been recognized globally and nationally, including:

Financial Times High-Growth Companies Asia-Pacific (2024 & 2025)

• India’s first-ever ESOP buyback by a B2B commerce startup (2024)
• Innovative Startup of the Year – Eastern Leadership Awards 2025

Dun & Bradstreet Startup50 Award

Deloitte Technology Fast 50, India (2025)

Department

Category Development

Location

: Coimbatore/ Kolkata/ Pune

Experience

: 2–6 year

Qualification Preference

B.E./B.Tech in Metallurgy / Metallurgical Engineering (Preferred)

Mechanical Engineering

• Other Engineering disciplines
• Exceptional candidates from non-engineering backgrounds with relevant industrial/B2B experience may also be considered.

Preferred Industry

: Foundry / Steel / Iron / Metal preferred; B2B industrial sales experience acceptable.

Role Description

We are looking for a dynamic professional to drive growth in the industrial raw materials sector. The role focuses on expanding business by supplying raw materials to ferroalloy, refractory, and foundry manufacturers, along with non-ferrous foundries and primary and secondary steel producers.

The individual will work closely with procurement and operations teams to ensure seamless alignment on supply, pricing, and delivery, while achieving revenue goals through B2B sales and strategic trader/channel partnerships.

Key Responsibilities

Develop 0-to-1 categories by driving sales of raw materials across ferroalloy, refractory, foundry, ferrous/non-ferrous, and primary & secondary steel segments, including niche materials, alloys, ingots, and other industrial inputs. Work closely with procurement and operations teams to align supply, pricing, and delivery.

Achieve revenue targets through B2B sales and trader/channel partnerships.

Track and report product performance, customer feedback, competitor activity, and market intelligence.

Maintain disciplined CRM updates on pipeline progress, quotations, and revenue conversion.

Desired Attributes

• Strong understanding of industrial raw materials and related markets (ferroalloy, refractory, foundry, steel, non-ferrous).
• Proven track record in B2B sales, business development, or channel management.
• Ability to build and maintain relationships with manufacturers, traders, and channel partners.
• Strong negotiation, pricing, and deal-closure skills.
• Analytical mindset with the ability to track market trends, competitor activity, and customer insights.
• Excellent collaboration skills to work with procurement and operations teams.
• Proactive, self-motivated, and target-driven with a focus on revenue growth.
• Disciplined in maintaining CRM updates and sales pipeline visibility.

Compensation & Benefits

• Competitive CTC as per industry standards and candidate pedigree.
• Group Medical Insurance: ₹3 lakhs floater for family (including parents, spouse, and children). Option for top-up available.
• Generous leave structure including maternity and paternity leaves.

Hiring Process

• Screening of applicants and telephonic discussion with HR.
• Face-to-Face / Video discussion with Hiring Managers.
• Mettl Assessments.
• Final round interview with Director.
• Email communication on final feedback.