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CO
Strategy Director
cocollective · New York, NY, United States
About The Role
Strategy Director
- co: is a creative and strategic transformation partner for purpose-led organizations. We help our
- clients put purpose into practice — not just defining what they stand for, but also infusing it into
- everything they do, inside and outside their organization. Not just because that’s good for the world,
- but because it’s good for business too.
The role
- We’re looking for a Strategy Director to join our growing business and brand team. In this role you will
- work across multiple disciplines of strategy including organizational design, culture transformation,
- business, brand, and innovation partnering with purpose-led organizations across tech, biotech, CPG,
- healthcare, and more to align internal culture with brand and commercial ambition.
- Who you are
- You are an innately curious, seasoned leader with the gravitas to navigate complex strategic questions
- for a top-tier global client base. You don't just solve problems; you architect the approach, designing
- high-impact journeys that result in transformative brand stories.
- As a trusted advisor to C-Suite clients, you excel at building the long-term relationships that turn
- projects into partnerships. You have a proven track record of mentoring and growing a team of
- strategists, dedicated to elevating their thinking and ensuring rigorous excellence across every output.
- You have extensive experience leading high-stakes brand strategy and culture transformation
- endeavors—including organizational change, brand story and positioning, brand architecture,
- messaging, and futures thinking. Your background spans multiple disciplines, likely including business
- strategy, management consulting, product marketing, organizational change management,
- sustainability, or innovation, and you have worked with or for Fortune 500 and preferably Fortune 100
- clients.
- You bring a highly proactive, can-do mindset to the business, looking for every opportunity to lean
- in—from driving new business and thought leadership to refining our internal strategic craft. You are a
- deeply collaborative leader who is just as comfortable setting the vision as you are rolling up your
- sleeves to ensure the work moves the needle.
- You see brand strategy as a powerful lever for change and are committed to crafting meaningful,
- purpose-driven work that makes a definitive impact on the world.
- What you’ll do
- As a Strategy Director, you are the engine of our strategic craft, and a pillar of team leadership and
- growth. You will lead multidisciplinary teams to solve the most ambitious business challenges—from
- defining a global brand’s future trajectory to navigating complex portfolio architectures. While you
- remain a practitioner at heart, your focus shifts to designing the strategic approach, stewarding the
client relationship, and mentoring the next generation of talent. You can expect to
- ● Architect the strategic approach: Using your deep expertise across brand architecture,
- positioning, and research, you won't just execute a brief; you will design the methodology.
- You will oversee the synthesis of complex data from primary research to C-Suite interviews to
- ensure our recommendations are both rigorous and actionable.
- ● Direct storytelling and organizational narrative: Lead the creation of compelling brand stories
- and purposes that provide clarity not just externally, but internally for Fortune 100 businesses.
- You’ll be responsible for ensuring our strategic outputs—whether messaging, naming,
- leadership narratives or culture frameworks—are not only insightful but designed to galvanize
- a client’s entire organization toward action.
- ● Evaluate organizational business processes and culture dynamics: Conduct systematic
- assessments of client organizations including organizational diagnostics, culture audits,
- stakeholder mapping, workflow analysis, and leadership alignment to identify friction points
- and develop evidence-based recommendations that help clients operate more effectively and
- execute against their strategy
- ● Steward client relationships and growth: You will serve as a lead advisor to senior
- stakeholders and C-Suite executives, building the trust necessary to navigate high-stakes
- projects. You’ll take an active role in organic and net-new growth, identifying opportunities to
- expand our impact and crafting the proposals and narratives that win new business.
- ● Lead and mentor the team: You are responsible for the high-level success of our projects and
- the professional development of our strategists. You will manage junior team members,
- helping them refine their craft and maintain a high bar for detail and thoughtfulness, even
- under tight deadlines.
- ● Drive strategic innovation: You’ll roll up your sleeves to help evolve our internal tools and best
- practices. In our fast-paced, entrepreneurial environment, you are a key collaborator in
- making sure our team stays at the forefront of the industry, from cultural research to creative
- activation.
- What you’ve done
- ● 5-8 years of experience in relevant industries or environments, such as brand strategy or
- consulting, marketing/advertising, product development, cultural anthropology/research
- and more.
- ● Developed a strong knowledge of strategic tools and best practices, including but not limited
- to methodologies for research, portfolio and brand architecture, story and positioning
- development, messaging and naming, and creative activation/design.
- ● Designed and applied organizational assessment frameworks and behavioral research
- methods including process mapping, culture diagnostics, work simplification studies, and
- change interventions to build internal alignment and support executive decision-making
- across large, complex organizations.
- ● Led large-scale organizational design engagements including decision-making framework
- development, leadership storytelling programs, and purpose activation initiatives for Fortune
- 100 clients.
- ● Demonstrated ability to operate autonomously while leading elements of complex, meaty,
- strategy projects.
- ● Comfortability managing to results by leading work that is consistent, thorough, and
- thoughtful under given time constraints, helping others do the same.
- ● Demonstrated the ability to synthesize large quantities of data (including qualitative and
- quantitative research, primary and secondary sources, executive interviews, and
- organizational diagnostics) to surface actionable insights and evidence-based
- recommendations.
- ● Rolled up your sleeves and worked collaboratively with teams to reach a shared goal
- ● Demonstrated ability to support the development of strategic thinking, write proposals, and
- work under tight deadlines in a fast-paced, entrepreneurial environment.
- ● Proven track record of strategic recommendations to c-suite executives, and building
- relationships with senior stakeholders.
- ● Developed excellent communication skills and a high level of attention to detail.
- ● Cultivated an interest in new business and creating relationships that lead to organic growth.
- ● Have deep expertise in primary and secondary research.
- ● Experience managing junior strategists.
- Caring for our community
- The co: community is deeply committed to continuing to build a diverse and inclusive workplace for all
- to thrive. We value and honor those with different backgrounds, unique perspectives, and believe that
- inclusive organizations build better teams and produce better work. We are a people-centered
- business that seeks to create safe spaces, lead by example, and make a positive impact on the world.
- co: is proud to be an equal-opportunity employer and we value a diverse workforce. We do not
- discriminate based upon race, religion, color, national origin, gender (including pregnancy, childbirth, or
- related medical conditions), sexual orientation, gender identity, gender expression, age, socioeconomic
- status, status as a protected veteran, status as an individual with a disability, or other applicable legally
- protected characteristics.
- Our working model
- We value the innovation and connection that stems from in-person collaboration. Our hybrid
structure strikes a balance between flexibility and face-to-face teamwork
- Standard Schedule: Two days per week in the office.
- Anchor Week: Three days in the office during one designated week each month.
- This rhythm ensures we stay aligned and connected while maintaining the benefits of a modern,
- flexible workplace.
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