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E-Mail Marketing Operations Analyst (Part-Time)

InvGate · Buenos Aires, Argentina

Digital MarketingExternal listingpart-time21 days ago

About The Role

InvGate is a fast growing SaaS company that develops products for IT management and service automation, used by clients in over 60 countries in industries such as banking, e-commerce, education and technology.

We are looking for an Email Marketing Operations Specialist (Part-Time, 6 hours per day) who can execute, manage, and optimize our email marketing campaigns and nurturing workflows. The ideal candidate is detail-oriented, technically inclined, and comfortable working with marketing automation platforms to ensure campaigns are deployed accurately and perform effectively.

Your tasks

  • Build and send email campaigns using predefined templates and provided copy.
  • Maintain and update nurturing sequences to ensure they remain accurate and relevant.
  • Manage audience segmentation in collaboration with Demand Generation and sales operations teams.
  • Ensure proper setup of campaigns, including links, formatting, and tracking parameters.
  • Monitor campaign performance and nurturing flows.
  • Report on key email metrics such as open rates, click-through rates, and conversions
  • Identify and flag inconsistencies, errors, or improvement opportunities in campaigns.
  • Support ongoing optimization of email workflows and automation processes.

The ideal candidate

  • Has experience working with email marketing platforms such as ActiveCampaign and/or HubSpot.
  • Has previous experience in email marketing, marketing operations, or a related role.
  • Is highly detail-oriented and able to follow structured processes accurately.
  • Has a basic understanding of email marketing metrics and performance analysis.
  • Is comfortable working with data, segmentation and marketing automation tools.
  • Demonstrates curiosity and willingness to learn and improve technical skills.
  • Can work collaboratively with cross-functional teams (Marketing, Demand Gen, Sales Ops).
  • Is organized and capable of managing multiple campaigns simultaneously.

We offer real opportunities for professional development, fully covered English classes, technical training both in-house and at educational centers, top-tier health insurance, a fixed amount for purchases in the food sector, reimbursement for remote work, and extended vacation and paternity leave.

Our office is located in Belgrano, CABA. This position is Hybrid , requiring office attendance at least twice a week.

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