Regional Sales Director - SEA

WatchGuard Technologies is seeking an experienced and dynamic Sales Leader to drive revenue growth and manage a high-performing sales team in the ASEAN region within the cybersecurity industry. The ideal candidate will have a deep understanding of the IT cybersecurity landscape, a proven track record of success in B2B sales though 2-tier distribution model with a cybersecurity vendor, and a minimum of six years of experience managing a regional sales team. This role requires a strategic thinker with a hands-on approach to leadership, who can coach and mentor a team to exceed sales targets while fostering a collaborative and customer-centric culture.

Key Responsibilities

• Sales Strategy & Execution:

• Develop and execute a comprehensive regional sales strategy to achieve and exceed revenue targets.
• Analyze market trends, competitive landscape, and customer needs to identify new business opportunities and expand market share.
• Oversee the entire sales cycle from lead generation to deal closure, ensuring a consistent and effective sales process.
• Work closely with marketing, product, and inside sales teams to align sales efforts with overall business objectives.

• Team Leadership & Management:

• Lead, mentor, and motivate a regional team of sales professionals.
• Provide ongoing coaching, performance feedback, and professional development to help team members achieve their full potential.
• Conduct regular one-on-one meetings and team reviews to track progress, identify challenges, and celebrate successes.
• Recruit, onboard, and train new sales talent as needed to build a strong and sustainable team.

• Sales Performance & Reporting:

• Set clear sales goals, quotas, and KPIs for the team and individual contributors.
• Monitor and analyze sales data, pipeline health, and key metrics to forecast revenue and report on progress to senior leadership.
• Ensure accurate and timely data entry into the CRM to maintain a clean and reliable sales pipeline.

• Customer & Partner Relations:

• Build and maintain strong relationships with distributors and channel partners.
• Act as a senior point of contact for complex deals and escalations.
• Represent the company at industry events, conferences, and customer meetings to promote our brand and solutions.

Qualifications

• Minimum of 6 years of experience managing a small regional sales team in cyber security
• Proven background and experience in IT cybersecurity with a vendor is mandatory.
• Demonstrated ability to meet and exceed sales quotas consistently.
• Understanding of cybersecurity products and services (e.g., network security, endpoint protection, cloud security, identity and access management, secure Wi-Fi, MDR, NDR).
• Strong leadership, coaching, and team-building skills.
• Excellent communication, presentation, and negotiation skills.
• Proficiency with CRM salesforce.com
• Ability to travel in ASEAN as needed.