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CRM Specialist

wow · Bucharest, Romania

Marketing / Business DevelopmentEntry LevelExternal listingfull-time15 days ago

About The Role

Join Our Winning Team!

Are you a CRM marketing expert looking for an exciting opportunity in a fast-growing, high-energy environment? We’re seeking a CRM Specialist to enhance player engagement, optimize campaigns, and drive customer loyalty. If you thrive in the online gaming industry (casino, sportsbook) and have a data-driven mindset, we’d love to hear from you!

Why Join Us?

✅ Fast-Paced Growth – Be part of an industry leader expanding rapidly, offering exciting career opportunities.

✅ Innovative & Creative – Your ideas are valued, and we encourage out-of-the-box thinking.

✅ Collaborative Team – Work alongside skilled professionals passionate about excellence.

✅ Learning & Development – Continuous growth opportunities to enhance your expertise.

✅ Engaging Projects – Take on impactful projects that challenge and inspire you.

What You’ll Do

🎯 Campaign Execution & Optimization

  • Plan, execute, and optimize multi-channel marketing campaigns for casino and sportsbook.
  • Ensure all content is consistent, engaging, and aligned with brand strategy.

📊 Performance Tracking & Reporting

  • Analyze key CRM metrics, including player engagement, retention, and conversion rates.
  • Provide data-driven insights to improve future campaigns.

📩 Automation & Segmentation

  • Maintain and optimize automated customer journeys across multiple touchpoints.
  • Ensure precise audience segmentation for maximum campaign effectiveness.

🤝 Cross-Team Collaboration

  • Work closely with legal, design, copywriting, and marketing teams to develop high-impact campaigns.
  • Partner with the Head of CRM to ensure a seamless customer experience.

🛠 Technology & Tools

  • Utilize advanced CRM tools and platforms to enhance engagement strategies.
  • Ensure email and messaging campaigns are tested and optimized before launch.

What We’re Looking For

  • 🔹 Language Skills – Fluent in Romanian & English.
  • 🔹 Experience – 2+ years in CRM marketing, ideally within sports betting or casino.
  • 🔹 Data-Driven – Strong analytical mindset with experience in campaign analysis & optimization.
  • 🔹 Tech-Savvy – Proficient in CRM software, MS Office (Excel), HTML, and email platforms.
  • 🔹 Highly Organized – Ability to manage multiple campaigns and meet deadlines.
  • 🔹 Proactive & Innovative – A self-starter with a passion for continuous improvement.
  • What’s In It for You?
  • 🌟 Competitive Salary & Benefits – Above-market pay plus attractive perks.
  • 🌟 Private Medical Insurance – Your health matters to us!
  • 🌟 Team Events & Perks – Team buildings, social hangouts, and more!

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