Media Marketing Consultant

• Drive Digital Growth. Build Relationships. Make an Impact.
• American General Media (AGM) is looking for a motivated, results-oriented Digital
• Marketing Account Executive to help local businesses grow through innovative digital
• advertising solutions. This is not an internal marketing position. It is a dedicated sales
• role designed for someone who thrives on developing new business, building lasting
• client relationships, and helping businesses succeed through strategic digital marketing.
• As a Digital Marketing media consultant, you will own your territory, build your own
• book of business, and serve as a trusted marketing consultant for businesses
• throughout the Bakersfield market. If you are passionate about digital advertising and
• enjoy the challenge of growing revenue while delivering measurable results for clients,
• we would love to hear from you.

What You'll Do

• ? Prospect and develop new business opportunities throughout the Bakersfield
• market.
• ? Build and maintain a strong pipeline of prospective clients.
• ? Conduct needs assessments to understand clients' business goals and
• marketing challenges.
• ? Create customized digital marketing strategies that deliver measurable results.
• ? Present proposals and close new business.
• ? Develop and maintain long-term client relationships through exceptional
• customer service.
• ? Monitor campaign performance and provide clients with recommendations and
• performance reviews.
• ? Meet or exceed monthly and annual revenue goals.
• ? Represent AGM at community events, networking functions, and local business
• organizations.
• ? Collaborate with radio Account Executives on integrated marketing opportunities
• while maintaining responsibility for your own client portfolio.

Digital Marketing Solutions You'll Sell

• ? Connected TV (CTV/OTT)
• ? Streaming Audio
• ? Display Advertising
• ? Programmatic Advertising
• ? Search Engine Marketing (SEM/PPC)
• ? Search Engine Optimization (SEO)
• ? Geofencing & Location-Based Marketing
• ? Social Media Advertising
• ? Website Design & Development
• ? Email Marketing
• ? Online Video Advertising
• ? Podcast Advertising
• ? Digital Sponsorships
• ? Emerging Digital Marketing Solutions

Requirements

What We're Looking For

Required Qualifications

• ? Minimum two years of experience in outside sales, media sales, digital
• advertising, marketing, or business development.
• ? Proven ability to prospect, develop new business, and close sales.
• ? Strong presentation and communication skills.
• ? Excellent relationship-building and consultative selling abilities.
• ? Self-motivated with strong organizational and time management skills.
• ? Valid drivers license and reliable transportation.

Preferred Qualifications

• ? Experience selling digital advertising, media, marketing services, or business
• solutions.
• ? Knowledge of Google Ads, Meta Advertising, SEO, SEM, CTV/OTT, and
• programmatic advertising.
• ? Experience using CRM platforms and sales management software.
• ? Bachelor’s degree in marketing, Business, Communications, or related field is
• preferred but not required.

What Success Looks Like

• ? Consistently achieving digital revenue goals.
• ? Growing and managing a profitable book of business.
• ? Developing long-term relationships with local businesses.
• ? Bringing new advertisers to AGM.
• ? Delivering measurable marketing results that drive client retention and growth.
• Why American General Media?
• American General Media is a locally focused multimedia company serving Bakersfield
• through trusted radio brands, digital advertising solutions, streaming platforms, events,
• and content creation. We combine the power of local relationships with today's most