Marketing Specialist
TBI BANK RO · Bucuresti, București, Romania
About The Role
Who we are
Do you want to join a well-established bank with a start-up culture? No, we’re not joking!
We, at tbi , have been one the most profitable banks for years and we are growing at a fast pace. We’re a bank with a long history of success that operates as a start-up and we’re always on the lookout for new opportunities to grow our business. How do we do that?
It's all about our people . Our team is made up of brave, passionate and caring people who don’t just want to follow the same path – we want to transform into mobile-first, state-of-the-art lifestyle ecosystem. Our colleagues love working here – 80% of them would recommend tbi as an employer to their friends and family. Our people are engaged in challenging and meaningful work, inspired to grow their potential and career, encouraged to learn and empowered to take decisions. That’s not corporate babble, it’s what our people say.
Ready to make an impact?
We’re looking for a Marketing Specialist to join our Romania Marketing team and support the day-to-day implementation of local marketing activities.
This is a hands-on role, suitable for someone at the beginning of their marketing career, who is organised, attentive to details and eager to learn how marketing campaigns are implemented in a fast-moving banking environment.
You will support campaign coordination, promotional mechanics, marketing materials, branch communication and collaboration with internal and central teams, while gradually developing your marketing, project coordination and stakeholder management skills.
What You’ll do
- Support the coordination and implementation of marketing campaigns and promotions across digital and offline channels;
- Follow up on campaign timelines, deliverables, approvals and implementation steps;
- Support the operational flow of promotional campaigns, including approval of regulations, coordination with Legal / Compliance / internal teams, notary process, prize draws and prize management;
- Coordinate the operational relationship with the notary for promotional campaigns and lucky draws;
- Support the management of prizes, including winner validation support, prize distribution follow-up and communication with the relevant internal teams;
- Coordinate requests towards central teams for website updates, landing page updates, campaign materials and other digital content updates;
- Prepare and follow up local briefs for different marketing materials needed in campaigns, branches, partner communication or local projects;
- Coordinate the production flow for printed, promotional and POS materials, including supplier briefing, artwork follow-up, approvals, production and distribution;
- Support communication with branches regarding active campaigns, promotions, materials and local requests;
- Support local activations and BTL activities, including logistics, materials, supplier follow-up and post-activation input;
- Work closely with internal teams such as Product, Legal, Compliance, Operations, Call Center, Branch Network and central marketing teams to ensure smooth implementation;
- Keep track of campaign materials, approvals, deadlines and operational details to ensure campaigns are delivered correctly and on time;
- Provide administrative and operational support to the Romania Marketing team when needed.
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