Product Manager

Job Summary

We are looking for a Product Manager to develop, implement, and maintain long-term strategies for high-potential products in our current and future portfolio, aiming to maximize market share and profitability through strategic planning and execution.

Roles & Responsibilities

1. You will be responsible for conducting an in-depth evaluation of the competitive landscape and identifying opportunities for the organization. This involves defining key success factors and requirements necessary for a successful product launch and owning the product strategy document.
2. You will work with Markets & Biologics teams to define success criteria for the product and key initiatives to ensure success for the product
3. You will support markets define the commercial strategy for the product early on, including market access strategy and plan, and creating marketing materials.
4.  You will also identify and mitigate potential hurdles, threats, and risks, both at the market and development/manufacturing side
5. You will ensure cross-functional alignment on forecasts, product volume capacity requirements, and launch preparation, including recommendations for long-term product-specific capacity investments.
6.  You will be accountable for the product's profit and loss (P&L), including profitability calculation reflecting product-specific sales and marketing costs and other investments before and after handing over to markets.
7.  Your role includes defining and monitoring the life cycle management strategy with development teams and optimizing product allocation for products under supply constraints.

 

1.  Your responsibilities extend to portfolio optimization and rationalization, involving commercial growth strategies, portfolio rationalization, and conducting in-depth costing analysis and improvement strategies to enhance overall performance of the product.

• Educational qualification:  MBA
• Minimum work experience:  5-8 years of experience in similar Commercial, Program/Project Management or Strategy roles in Pharma or Lifesciences space

Skills & attributes

Technical Skills

• Proficiency in managing and coordinating development projects from initiation to completion, including setting project goals, timelines, resource allocation, and risk management.
• Experience in preparing for new product launches, including market analysis, competitor research, launch strategy development, and coordination with various departments to ensure successful market entry.
• Expertise in overseeing the entire lifecycle of commercial products, including product planning, pricing, positioning, and promotion to maximize profitability and market share.
• Experience in understanding market research, including market trends, customer preferences, and competitor activities for strategic decision-making.
• Knowledge of market access strategies and marketing tactics to ensure products are accessible to target markets and effectively promoted to healthcare providers, payers, and patients.
• Understanding of development and manufacturing supply value chain for Biosimilars or Biologics

Behavioural skills

• Ability to collaborate effectively with cross-functional teams, including R&D, marketing, sales, finance, and regulatory affairs, to achieve project objectives and deliver results.
• Strong leadership and communication skills, with the ability to influence stakeholders at all levels.
• Critical thinking and problem-solving skills for investigations and process optimization.
• Strong strategic thinking and decision-making skills.
• Attention to detail and ability to multitask in a fast-paced environment.

About the Department

Biologics

Currently operates in the Global Biosimilars business - a segment that is poised for attractive and sustained growth over the next 10–15-year time horizon.

With a robust portfolio of biosimilar products across key therapeutic areas, covering ~US$80+ Bn in innovator sales – future business pipeline covers a variety of product classes and therapy areas, and new modalities. Fully integrated organization with over two decades of experience in developing, manufacturing and commercializing multiple biosimilar products.

With a Product Development engine that has end-to-end capabilities – in-house clone development, upstream and downstream process development, bioanalytical development and proprietary formulation.

Supported by a Clinical and Regulatory team with experience in executing complex biosimilar programs with innovative global trial designs.

We have a proven experience in commercial-scale manufacturing across a variety of technology platforms with global quality standards and a highly competitive cost structure

Rich experience of commercializing high-quality biosimilars in multiple markets with over 900,000 patients having benefited from our products till date.

Benefits Offered

At Dr. Reddy’s we actively help to catalyse your career growth and professional development through personalised learning programs.

The benefits you will enjoy at Dr. Reddy’s are on par with the best industry standards. They include, among other things and other essential equipment, joining & relocation support, family support (Maternity & Paternity benefits), learning and development opportunities, medical coverage for yourself and your family, life coverage for yourself.

Our Work Culture

Ask any employee at Dr. Reddy’s why they come to work every day and they’ll say, because Good Health Can’t Wait. This is our credo as well as the guiding principle behind all our actions. We see healthcare solutions not only as scientific formulations, but as a means to help patients lead healthier lives, and we’re always attuned to the new and the next to empower people to stay fit. And to do this, we foster a culture of empathy and dynamism. People are at the core of our journey over the last few decades. They have been supported by an enabling environment that buoys individual ability while fostering teamwork and shared success. We believe that when people with diverse skills are bound together by a common purpose and value system, they can make magic.

For more details, please visit our career website at  https://careers.drreddys.com/#!/