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Category Manager - Global Sourcing (Beverage & Western Food)
CP Axtra · Bangkok, Thailand
About The Role
Key Responsibilities
- Sourcing Strategy & SKU Planning
- Develop and execute sourcing strategies in alignment with Commercial Buyers to meet category objectives.
- Define SKU selection plans based on market trends, business priorities, and consumer demand.
- Identify and propose new sourcing origins and innovative product ideas to enhance assortment diversity.
- Market & Competitor Analysis
- Conduct in-depth benchmarking of market trends and competitor activities using tools such as Euromonitor and Nielsen.
- Analyze market and consumer data to identify sourcing gaps and opportunities.
- Commercial Alignment & Cost Management
- Gather and align on sourcing requirements from Commercial Teams.
- Calculate COGS (Cost of Goods Sold) and confirm MOQ, lead time, and stock cover dates in collaboration with internal and external partners.
- Coordinate and negotiate order volumes with internal stakeholders and suppliers to optimize inventory efficiency and cost competitiveness.
- Product Development & Launch Readiness
- Prepare required documentation and real samples for NPIC (New Product Introduction Committee).
- Ensure brand and product positioning are consistent with target market needs and company strategy.
- Collaborate cross-functionally with QA, RA, SCM, Design, and Legal teams to ensure product compliance, quality, and readiness prior to market launch.
- Performance Monitoring & Campaign Planning
- Monitor sales, margin, and inventory performance of sourced items.
- Develop and implement promotional or marketing campaign plans in partnership with Commercial and Marketing teams to maximize category performance.
Qualifications
- Bachelor’s degree or higher in Business, International Trade, Supply Chain, or related field.
- Minimum 5-7 years’ experience in e-commerce merchandising or buying, with proven track record in global sourcing for FMCG or food categories .
- Experienced in global sourcing products from overseas countries such as Western food: Olive Oil, Pasta, Rice, Coffee, Tea or Beverages: Milk, RTD Tea, Juice, Asian Drink, Soft drink and water.
- Strong knowledge of market research tools (Euromonitor, Nielsen, etc.) and data-driven decision-making.
- Excellent negotiation, communication, and stakeholder management skills.
- Fluent in English (both written and spoken); additional language skills are a plus.
- Ability to manage multiple projects with tight deadlines in a fast-paced environment.
- Strong analytical skills with attention to detail.
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