Sportsbook Manager

Our client is seeking an experienced Sportsbook Manager to oversee the day-to-day performance and operations of its sportsbook product.

This role is responsible for delivering a competitive and engaging sportsbook offering, managing promotions, supporting customer and operational activities, and collaborating closely with suppliers and internal stakeholders to optimise performance and enhance the player experience.

Key Responsibilities

• Manage the day-to-day sportsbook operation, ensuring a seamless and engaging betting experience.
• Monitor sportsbook performance across key KPIs, including turnover, margin and player activity.
• Optimise the sportsbook offering by ensuring relevant markets, leagues and sporting events are prioritised for target audiences.
• Plan and execute sportsbook promotions, including free bets, odds boosts, bet & get offers and event-based campaigns.
• Work closely with Trading and Risk teams to ensure promotional activities are commercially viable.
• Support CRM campaigns by coordinating sportsbook communications across email, push notifications and in-app messaging.
• Collaborate with CRM teams to segment players and personalise offers based on betting behaviour.
• Act as the main point of contact for sportsbook platform and data providers, ensuring smooth day-to-day operations.
• Work cross-functionally with Product, Trading, Marketing, BI and Customer Support teams to improve sportsbook performance.
• Support Customer Support with sportsbook-related queries, betting disputes and technical issues.
• Prepare regular performance reports, providing insights into sportsbook KPIs and promotional effectiveness.
• Support the Head of Sports with operational initiatives and continuous improvements across the sportsbook function.

Requirements

• Previous experience within online sportsbook operations or a similar sports betting role.
• Strong understanding of sportsbook products, betting markets and the global sporting calendar.
• Experience planning or supporting CRM campaigns, promotions and player engagement initiatives within an iGaming environment.
• Analytical mindset with the ability to monitor sportsbook performance and identify opportunities for optimisation.
• Excellent organisational, communication and stakeholder management skills.
• Comfortable working in a fast-paced, event-driven environment.
• Flexibility to occasionally work evenings or weekends during major sporting events.

Key Competencies

• Passion for sports and sports betting.
• Commercial mindset with strong analytical skills.
• Excellent planning and organisational abilities.
• Strong communication and collaboration skills.
• Ability to manage multiple priorities in a fast-paced environment.
• Proactive, hands-on and solution-oriented approach.

What Our Client Offers

• Hybrid working model based in Malta.
• Opportunity to work with a growing sportsbook operation.
• Exposure to major sporting events and product development initiatives.
• Collaborative and dynamic working environment.
• Professional growth and career development opportunities.